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TaylorMade R11 PreLaunch

Posted on Aug 2, 2013 in BROADCAST / VIDEO, PRINT / OUTDOOR / GUERILLA, PROJECT MANAGEMENT

R11 Teaser campaign TV needed to be created & launched into the marketplace fast, due to a leak in the media about upcoming new product launch & details.  NYCA creative found simple is best, music was negotiated and product was shot, edited, cleared & on air within weeks.